San Diego Comic-Con sets sights on Thanksgiving weekend, sparking backlash from fans and talent

An indication photographed from exterior the annual San Diego Comic-Con International on the San Diego Convention Center on Sunday July 15th, 2012 in San Diego, California.


The coronavirus pandemic has crippled the dwell occasion enterprise, significantly the profitable comedian conference business. In a bid to boost a lot wanted funds, San Diego Comic-Con has postponed its July 2021 present till the autumn.

However, its resolution to position the in-person worldwide conference over Thanksgiving weekend, an announcement it made late Saturday evening, is going through harsh backlash from fans, talent and press.

“So they scheduled #SDCC on the same weekend as the first chance most families will (hopefully) be fully able to celebrate Thanksgiving in two years. See you in 2022!” wrote Charles Soule, writer of “Light of the Jedi” and Daredevil comics, on Twitter following the announcement.

Like Soule, nearly all of dissenting voices query why the group would host this occasion throughout a significant U.S. vacation. Particularly, one which many individuals didn’t have the flexibility to have a good time final yr with household because of the ongoing Covid-19 pandemic.

These voices vary from fans, who journey extensively to attend the present, to talent, who seem on panels or at signings. Not to say, journalists and different business professionals, who’re tasked with overlaying the occasion.

While conventions have coincided with holidays up to now — SurpriseCon has taken place on Easter weekend, and Anime Expo usually happens over the Fourth of July — internet hosting San Diego Comic-Con throughout this explicit Thanksgiving has raised eyebrows.

“My family missed Thanksgiving last year because of the pandemic,” wrote Dan Slott, an Eisner award-winning comedian e-book author, on Twitter. “This year, we’ll all be vaccinated. There’s no way I’d be attending any event instead of spending that time with them. Even if everything were magically back to normal. I can’t imagine others feeling differently.”

It appears that a lot of the group’s resolution to host an in-person conference in 2021, stems from having to cancel earlier occasions, leading to a major monetary hit.

“While we have been able to pivot from in-person gatherings to limited online events, the loss of revenue has had an acute impact on the organization as it has with many small businesses, necessitating reduced work schedules and reduction in pay for employees, among other issues,” mentioned David Glanzer, spokesperson for the nonprofit group in an announcement Saturday. “Hopefully this event will shore up our financial reserves and mark a slow return to larger in-person gatherings in 2022.”

Representatives for San Diego Comic-Con didn’t instantly reply to CNBC’s request for remark.

San Diego Comic-Con has change into an enormous occasion for the leisure business. It is a spot the place studios drum up pleasure for upcoming blockbuster tasks and it is used as a platform for disseminating new particulars to probably the most ardent of fans.

It’s additionally a major income driver, not only for the group that runs it, however for the native economic system. San Diego’s tourism group estimates that $88 million is immediately spent by attendees throughout the conference and $149 million trickles into the area’s economic system. 

Hundreds of 1000’s of individuals present up for this occasion yearly from all around the world, and that is not counting the on-site employees, safety and custodial employees who stroll the halls throughout the four-day weekend.

November’s conference will solely final three days, going down Friday, Saturday and Sunday and possible restrict the variety of attendees primarily based on native pointers. The group plans to supply up extra details about ticket pricing, capability restrictions and different particulars nearer to the present’s date.

“So, sure, I can see the #SDCC telling thousands of fans to forego the first post-pandemic Thanksgiving in order to stand in line at Hall H, but they’re also telling major Hollywood actors and directors to do that, too,” wrote Rus McLaughlin, senior content material strategist for Oculus, on Twitter. “I’m guessing there might be some pushback there.”

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Written by Business Boy


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