Children’s birthday events used to imply video video games, singing robotic animals and many pizza. And the model that introduced all these ideas collectively underneath one roof for a era of enthusiastic children was Chuck E. Cheese.
By the 2010s, adjustments in youngsters’s leisure habits and a shift to healthier consuming began to weigh on the enterprise.
In June 2020, the restaurant chain’s dad or mum firm, CEC Entertainment, filed for chapter after years of lackluster gross sales and a shutdown of its venues because of stay-at-home orders.
After quite a few reinventions, almost $2 billion in debt and greater than 40 years in enterprise, will Chuck E. Cheese have the ability to survive chapter?