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Christie’s is selling a collection of Supreme ‘box-logo’ T-shirts for about $2 million


The most full collection of Supreme T-shirts is being supplied for sale at Christie’s for about $2 million, highlighting the hovering worth of the luxurious streetwear model and the rising significance of a new era within the collectibles world.

The T-shirt collection is the one full set of Supreme’s “box-logo” T-shirts, which have been launched since 1994, recognized to exist. The collection options 253 shirts, which works out to a median of greater than $7,900 per T-shirt.

The collection is being supplied as a personal sale, which means a purchaser would buy it straight from Christie’s fairly than via public sale. The precise asking worth is not public, however Christie’s stated the collection is valued at over $2 million.

It’s being featured to advertise Christie’s first-ever public sale devoted to Supreme, which began as a single skateboard store in downtown Manhattan and have become a international streetwear sensation. Supreme was not too long ago acquired by VF Corp. for $2.1 billion.

The T-shirt collection is being offered by James Bogart, a 21-year-old Canadian trend scholar who began shopping for Supreme gear when he was 14. Growing up in Vancouver, Bogart stated he did not reside close to any Supreme shops however had skater buddies who launched him to the model, main him to purchase a Supreme jacket impressed by American journalist Hunter S. Thompson.

After studying extra about the model, Bogart began shopping for T-shirts and made it his purpose to create the primary “complete archive” of each one of Supreme’s 241 designs in addition to 12 T-shirts that have been both samples or “friends and family” designs. Supreme is well-known for its limited-edition “drops,” the place clients line up for blocks to get their arms on a small quantity of new releases.

The early shirts have been the toughest to search out, he stated, since Supreme typically launched solely 50 to 150 shirts. He discovered one shirt within the collection by accident, whereas visiting one other collector in London who confirmed him a Christmas-colored T-shirt he did not even know existed. Another design, that includes Arabic lettering, is additionally extraordinarily uncommon.

“My passion sort of transformed,” Bogart stated. “Eventually, I figured, hey, I can go for something no one else has ever completed.”

Bogart admits that $2 million is a “ridiculous” sum for a set of T-shirts. But he stated Supreme is extra like superb artwork than clothes, with shortage, cultural relevance and values that talk to a new era of collector.

A collection of Supreme skateboard decks was auctioned by Sotheby’s final 12 months for $800,000, and Artcurial held a Supreme public sale in 2018 that raked in additional than $1 million.

“Supreme has been a mainstay,” Bogart stated. “They’ve been at the forefront of defining culture really. The easiest way to sort of define the value of this collection is the fact that it is the pumping heart of the brand, it is something that will always be a very significant cultural symbol.”

Bogart will not say precisely how a lot he spent to assemble the collection. He stated every T-shirt went via a thorough multistage verification course of, with assist from a former Supreme staffer. He uploaded detailed photographs of the shirts into a digital archive for additional public verification.

Currently learning enterprise and trend in Italy, Bogart stated that as a lot as he would benefit from the windfall, he shall be sorry to half with the collection.

“I think it’ll be a little bit bittersweet,” he stated. “For me, it was always about the hunt. And the fact that so many people deem to this collection impossible to be completed. So once it was completed, there was a sense of great relief and great pride, but I really did want to put it on a stage where it could be appreciated and do the collection justice.”

As for whether or not any new purchaser will really put on the meticulously maintained shirts, Bogart stated: “I hope that they don’t wear them. I’ve spent so long trying to get these shirts in their best possible condition. I think it would be a little bit painful to watch. But again, whoever does buy it, I would totally encourage them to do whatever makes them happy.”

Christie’s devoted Supreme public sale, known as “Behind the Box: 1994-2020,” opened for bidding Tuesday and can run till Dec. 15.



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